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SEO (Search
Engine Optimization) is the art of constructing
and promoting a web site so that it has its optimum
opportunity to achieve its rightful place on the
results lists served by search engines to visitors
who are searching for information relevant to that
web site. Vaan Media, Dubai SEO Company, has the
experience and professionalism needed to help your
business convert search engine traffic.
Search Engine Optimization (SEO), a website marketing
technique, provides useful services to websites.
Vaan Media’s SEO service in Dubai focuses on
the optimization of the content and building link
popularity so that the website can achieve visibility
in several high ranking search engines like Google,
Yahoo, MSN, AltaVista etc. SEO services help to find
relevant directories where the site can be submitted
for better ranking.
Our goal at Vaan Media is to make websites highly
relevant for both the search engines and the searchers.
SEO involves improving both the on-page content and
off-page factors that impact search engine rankings.
Vaan Media’s optimization efforts are undertaken
with the goal of long-term and steady improvement
using ethical SEO techniques.
Vaan Media SEO Services
Search Engine Compatibility
Review
Detailed analysis of your existing website's search
engine compatibility in terms of HTML design,
page extensions, link popularity, title and META
tags, browser compatibility, link popularity,
body text, ALT IMG tags, page load time, and
dead links.
Search Engine Compatible
Web Design
If your existing website was designed without SEO
in mind, we can re-design or revamp your existing
website source code to suit the search engine's
requirements. These would include modification
of source code, removal of frames and flash, renaming
of files and directories, as well as incorporating
a sitemap.
Keyword Research & Consultation
We undertake extensive keyword research to determine
what people are searching in search engines to
find products and services related to your business.
We also look at your competitor's sites to find
search terms they are using. Using specialist software,
we analyze the resulting search keywords and phrases
for performance and determine how many other sites
are competing for high ranking with the same terms.
We then provide you with a list of search terms
especially tailored for your site, in order of
potential ranking performance on the various engines.
Working closely with you, we revise and streamline
the list to come up with four or five priority
search terms for each page being optimized.
Search Engine Copywriting
One of the most crucial steps of any website optimization
for search engines, this is when we take a look
at your existing site copy and with your input,
our professional copywriter makes changes to ensure
it is both search engine compatible and viewer
friendly. This can include additions of keywords
and phrases to your existing body text, or the
drafting of entirely new body text for various
pages, to ensure ranking relevancy and content
satisfying to both search engine and viewer.
Title & Meta Tags Development
At this stage we draft tailored TITLE and META
tags for each being optimized, utilizing your prioritized
search terms. The tags are then run through testing
software to check for search engine effectiveness
and ranking potential across a range of search
engines.
Link Popularity Management
A highly recommended phase in the Search Engine
Optimization process is a link building campaign
to help improve your site's link popularity, an
important factors in the ranking algorithms of
many major search these days (particularly Google).
This would include
 Researching
and locating top sites in your niche market that
are highly relevant to their target audience
Working
closely with you to select the most relevant sites with
excellent linking potential. to exchange
links.
Contacting
and request reciprocal links from each of the target
sites individually.
" This
is a time-consuming process that must be done manually,
one at a time. There are no shortcuts and no automated
software is ever recommended. The goal is to establish
a professional, search engine friendly and mutually
beneficial relationship on your behalf with the
right link partners for your business."
Organic
Search Submission
We will submit all of the pages
on your that are optimized to the most important
search engines such as Goole, Yahoo, Altheweb,
Altavista, Ask Jeeeves, Lycos and MSN. Professional
search engine submissions will be made to engines
and directories where your site is not already
listed. Once your site has been submitted to search
engines and directories, you must be patient! Keep
in mind that search engines can take anywhere between
one and 12 weeks to list your site, so you may
not notice ranking improvements for a few weeks.
Directory
Submission
There are many important directories
from where search engine takes data for example
dmoz. At the same time, there are some country
specific directories and also product specific
directories where listing for your web site becomes
very essential. These directories are also listed
in search engines as they market their directories
through search engine. As a part of search engine
marketing process, we submit your web site to all
leading directories, product specific directories
and country specific directories.
SEO Maintenance & Reporting
To ensure up to
date listings, we monitor your site ranking every
month for 6 to 12 months and each month, where
there is a significant drop in ranking or your
URL has disappeared from the index, your site is
resubmitted to the relevant search engine or directory.
We do this very carefully, so as not to cause your
site any ranking penalties from over submission.
We will also "tweak" your
web pages from time to time during the duration
of the contract, to ensure your target search terms
keep ranking well.
As a part of this SEO service,
we supply monthly search engine ranking reports
for you to track improvements for your site on
main search engines and directories for chose
search terms for 6 or 12 months. You will receive
a report monthly for the term of your contact.
Keep in mind that search engines can take anywhere
between one and 12 weeks to list your site, so
you may not notice improvements for a few weeks.
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